Scandal always captivates, and the VW news captivated Americans for months—even those Americans who usually skip past the automobile section. Reporters like Ewing published updates nearly every day. John Oliver even jumped aboard with a comedy bit mocking the German language and ended with the line, “Hitler trusted us, why won’t you?” With the market prepared, Faster, Higher, Farther has been published simultaneously in English and German, and the author has been appearing on the morning shows to talk corporate scandal. Leonardo DiCaprio bought the movie rights.